Callaway Golf acquires uPlay
GOLFWEEK STAFF

Callaway Golf Co. announced it has acquired uPlay, a Carlsbad, Calif.-based developer of consumer electronics, including distance measuring devices.

In January 2008, uPlay launched the uPro, which provides golfers with aerial and satellite photography coupled with GPS technology to show golf course hazards, distance and the overall layout of each hole.

“The acquisition of uPlay makes sense for us on several fronts,” said George Fellows, Callaway’s CEO and president. “We’ve said that we would look for acquisitions to help accelerate our growth, and the combination of uPlay with its innovative GPS platform and Callaway Golf’s technical leadership in club and ball development will do just that by creating incremental new business opportunities.”

The transaction was completed Dec. 31, 2008, and is not expected to have a material effect on Callaway’s 2009 results, according to the company.


Posted: 1/12/2009
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