Golfweek

Calling all fashionistas! Golfweek wants women to share their opinions on the hottest trends and looks in golf. Cast your votes – and see your answers in an upcoming special issue.

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The LPGA has a new glamour girl.

Rookie Beatriz Recari, a down-to-earth 22-year-old from Pamplona, Spain (better known as the town where the Running of the Bulls takes place), grew up in a sports-oriented family. Her father was a professional European soccer coach and had Recari playing the game from a young age. She was introduced to golf as an 11-year-old, but only because of doctor’s orders to no longer play soccer. After taking some lessons, it was clear that she was a natural, and at age 18 she turned pro. In four short years she has a Ladies European Tour victory and now has full status on both the LET and LPGA for 2010.

On top of being young, beautiful and talented, Recari loves fashion. She told me she only shops once a year but when she does, she does it right, indulging in luxury Italian brands like Gucci and Dolce. On the course she enjoys wearing color, skorts and, in particular, one Swedish brand – Daily Sportswear – her apparel sponsor. She found the clothing company while she searching for golf clothes on the Internet, called the company to express interest in the collections and Daily Sportswear and her ...

This is big news, everyone. I think the fashion police are finally getting to our most frequent offenders, the players that haven’t always been the trendiest of the group. Yet, somehow, all the stars seem to be in alignment this week at Doral.

Watch out for the purple gang – Jim Furyk, Vijay Singh, Gonzalo Fernandez-Castano and Mike Weir (pictured above).

I know what you are thinking – these guys are never on the leaderboard of style. Au contraire, my dear, because this week they are all looking sharp. They must have gotten the memo that purple is one of the colors this season.

We like the change of pace and will watch for some similar looks on the weekend!

Now seems like a good time to mention a player that we have yet to write about in this blog, Erica Blasberg.

This Puma-wearing Arizona alum has a substantial fan base. Her Web site, which sends users her tournament schedule and extracurricular activities, should really send a few weekly fashion tip, too.

Blasberg’s style and elegance on the fairways sets a great example for fashionable, young golfers. She deserves a good chunk of credit for Puma’s rise on the golf fashion radar.

Ever wonder why the players who sport Puma mix and match their outfits so well? Players coordinate each outfit in Puma’s seasonal line, and the brand has accessories to go along each outfit, too.

This bold brand is made for the bravest of the brave, which is exactly why Puma and Blasberg make a good team.

One of the icons of fashion – Barbie – has just turned 51 years old, and after all the beach houses and Corvettes, she’s finally headed for the fairways.

LPGA standout Brittany Lincicome was among 10 women chosen to be an ambassador in Barbie’s “I can be…” marketing campaign.

“Golf has always been a big part of my life,” Lincicome said in a statement. “It has helped teach me discipline and perseverance and has also allowed me to have fun while doing something I love. I am thrilled to partner with the Barbie brand to help introduce and inspire more girls to take an active interest in the sport of golf.”

It’s nice to see that Barbie featured in a golf setting, and I think Brittany will be a fantastic ambassador. And the greatest part of the marketing campaign is the message that girls can be sporty and beautiful at the same time.

Brittany and Barbie plan to host junior clinics across the country to get girls interested and help them learn the game of golf. The Barbie brand will also introduce a new signature line of clubs that come with several accessories. Of course, all will be available ...

Our new fashion show – “Make Me Over – Golfweek Style” – will run on Golfweek.com every other Tuesday.

Here’s the first episode. Enjoy!

In this seemingly never-ending winter golf season, layering your clothing is key. From marathon runners to college golfers, athletes are finding new ways to stay warm while competing. And most importantly, they’re doing it all without apparel interference. Staying warm is essential to keep your muscles loose and limber. It’s also important to do so without adding restriction or access fabric in places that can sometimes prohibit certain movements. With cooler temps in the mornings and at dusk, golfers need to remember to bundle up to help keep their core body temperature regulated. However, there is a fine line between bundling up and bulking up.

One great option seen on fairways? Nike’s Thermasleeves.

Rather than wearing bulky jackets, sweaters or vests, the Thermasleeve allows for easy on and off application. They also provide UV protection and have Dri-FIT moisture-wicking properties that help to regulate your body temperature.

So, next time you’re headed to the course and are unsure of how many layers to wear, consider grabbing a set of Thermasleeves and feel the warmth only where you want it.

Some may think that being blessed with the name Tommy Armour is a free pass to Easy Street, but it’s not easy as you might think. Being “No. 3” comes with its perks, but it also comes with a whole lot of expectations. I spoke with one of golf’s most recognizable names, Tommy Armour III, and got the inside scoop on his very interesting – yet simple – fashion sense.

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Do you conform your style according to how the week is going? For example: When you are at the top of the leaderboard, do you tend to spice it up a little?

No, I pretty much know what I am going to wear the week before. I like to lay it all out for approval. I tend to be a very monochromatic dresser – black and whites only. I don’t venture out of those colors too much. I am not too sure why, but I just like to keep it classy.

Why do you have to wear a new glove every day?

I just love the way they feel. It is kind of an odd thing I like to do - a luxury, if you will. It was just a little ...

Conventional wisdom says there is a tipping point that launches every trend and that just one person can be held responsible for the movement.

Let’s apply this wisdom to the crazy colors, accessories and patterns in golf fashion. Can we figure out who is the father of golf course plumage?

Let’s start with the usual suspects – Ben Hogan, Arnold Palmer, Gary Player, Payne Stewart, Greg Norman, Jesper Parnevick and Ian Poulter come to mind. Is it one of them? Or maybe it’s just a local guy who wore a dashing ensemble in a crowd at the British Open and everyone gravitated to his theme? Or maybe the tour has gone through multiple trends? Whatever, I’m about to get to the bottom of it.

All notable names above represent different styles. Hogan and Palmer had a classic, yet elegant look. Player had the chic and conservative black look. Stewart brought back “The Hogan,” but added his own twists. Norman started the accessory era with the hat and the blond locks. Parnevick brought in a new Swedish dimension with wild colors and off-the-cuff patterns. Poulter followed in the European footsteps and added his own personality.

Did one player ...

With the girls wearing pink in Singapore, it seems fitting that the boys should wear blue, and coincidentally, that’s exactly what they did.

From Ian Poulter to Y.E. Yang (and many others, too), there were so many blue outfits at the Waste Management Phoenix Open, it was hard to keep track. Check out my list of players who made the best and worst dressed in blue.

Rickie Fowler – Saturday in head-to-toe Puma. His look worked because he is young, edgy and was in contention. It’s definitely a bold look that can’t be worn everyday, but Rickie pulled it off with confidence.

Ian Poulter – Friday and Saturday in his own IJP Designs. Poulter, of all people, can pull off almost any fashion statement. Whether he’s wearing a Union Jack vest or head-to-toe pink, Poulter is one of the leading trendsetters on Tour.

Hunter Mahan – Sunday in Under Armour. Mahan’s look worked for two reasons. First, he ended Sunday afternoon holding a trophy, and that is by far the best accessory. Second, his outfit was more realistic for all the players at home watching. This is something that any guy could actually wear.

Camilo Villegas – Thursday ...

Hot pink, baby pink, striped pink – every kind of pink you could possibly imagine was splashed over the fairways at the HSBC Women’s Champion’s in Singapore on Thursday. 

We know that pink was the “hot” color in Thailand last year, and things haven’t changed.

The color isn’t the only fun fact about these outfits – there was an eclectic mix of apparel brands. Lorena Ochoa and In-Kyung Kim in Lacoste; Michelle Wie and Suzann Pettersen in Nike; Hee Young Park in Singapore’s own Elord golf clothing brand; and Jiyai Shin (pictured above) sporting Jack Nicklaus Golden Bear apparel. 

I am thrilled to see the ladies looking vivacious again.

PGA Tour events generally follow the traditional rules of golf. Well, there aren’t technically any formal dress codes (except that you have to wear pants), but in the spirit of the game one tends to follow a certain etiquette.

However, the Waste Management Open is a whole different story. This tournament consistently attracts the frat boys (local Arizona State students), sorority girls, local club-hoppers and the occasional golfer who just likes to have a good time. Fun, right? Who the heck wouldn’t want to be a part of a crowd like that?

This is the kind of tournament that a fashionista like me lives for. Jeans are rampant everywhere (both men and women) at TPC Scottsdale, and I have come to realize that it’s not comfort but dressing to impress that is more important this week.

Let’s not forget the sightings of both women and men dressed to go from club to club – in the case of this tournament it is the “Bird’s Nest,” a local bar that has become famous for throwing a good party every year.

So, if you’re there or plan to attend this wild event at any point in your ...

With six birdies, no bogeys and a good-looking outfit, Rickie Fowler was on fire today at the Waste Management Phoenix Open. This young star has game that most only dream of having, but there is one thing we can share with him: Style.

Puma has done a great job of letting Rickie be Rickie. They outfit him in bright colors, unique styles and his Oklahoma State orange on Sundays.

A person’s appearance can speak as loudly as his or her words.

Last week, millions watched Tiger Woods make his first public statement in three months. This was one time that Woods needed to be dressed to impressed.

However, I thought he made a major fashion faux pas.

With his tie-less ensemble and top button undone, the look was less than impressive. His outfit made him look uneasy, vulnerable and less than the confident.

Maybe this was the casual look that he and his handlers wanted to present. But all he needed was a tie to spiff things up.

“It was frumpy,” celebrity stylist Annie Jagger told me. “His coat was oversized and the neck of his shirt looked three sizes too big.”

Jagger thought Woods had the right idea in making his appearance casual, but would have suggested he wear a more form-fitting suit.

Leave it to Adidas Golf to come up with a new and creative way to introduce its newest shoe. The next-generation Powerband 3.0 will be unveiled at this week’s Waste Management Phoenix Open. Get this: If Kenny Perry or Pat Perez, Adidas Golf tour pros, make an ace at TPC Scottdale’s par-3 16th hole during tournament play, 10,000 registered fans will win a free pair of the Powerband shoes.

The Powerband 3.0 is the first Adidas Golf shoe to be a part of the “mi adidas” program. This program, similar to others in the industry, allows golfers to design and customize their shoes using thousands of color, text and logo options.

Adidas Golf is putting on a serious production for this introduction. During the Phoenix Open, the company will offer computer kiosks for patrons to design their own Powerband 3.0 shoes. Adidas will also host an autograph signing session with Arizona Cardinal’s head coach Ken Whisenhunt.

Several Tour players are scheduled to wear the shoes, including Kenny Perry, Y.E. Yang, Pat Perez and Sean O’Hair.

The Powerband 3.0 shoes have a MSRP of $140 and are available now. The custom ...